In today’s show, we are putting Andrew Dobbins in your passenger seat to discuss the concept of selling out of your own wallet. Selling out of your own wallet is the age-old problem of prejudging a situation based upon exterior circumstances or filtered through the lense of your own buying habits. We all can fall guilty of switching chairs with the customer to become the decision maker because we were too fearful to present or didn’t think they would be interested because it wasn’t within our budget or we didn’t find the product that interesting ourselves. Either way, it’s the wrong way. Andrew Dobbins joins us with decades of experience in the trades and a selling pedigree that would make any top 10 board. Andrew’s methodical yet simple presentation walks a customer through each step but it’s the no fear of numbers that makes his story different. Tune into this episode to challenge yourself into pressing into the next set of digits on your presentation price.
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